Human Resource Planning, Classification, and Selection Essay Example

Human Resource Planning, Classification, and Selection Essay Human Resource Planning, Classification, and Selection Name: Course: Institution: We will write a custom essay sample on Human Resource Planning, Classification, and Selection specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Human Resource Planning, Classification, and Selection specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Human Resource Planning, Classification, and Selection specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Instructor: Date: Human Resource Planning, Classification, and Selection Introduction Employees are the most valuable resources in an organization since they are the determinant in the success of an organization. Therefore, it is important that employers attract and hire the most qualified staff for the particular jobs available in the organization. Hence, this calls for having a good human resource planning, classification and selection. Therefore, human resource planning is of utmost importance in order for an organization to accomplish its goals and objectives. These can be done through human resource planning that ensures to assess the tasks that need to be done, and selecting the right people to do the work. Once the human resource personnel have this in mind, an action plan for guiding them in accomplishing these requirements is needed. Literature Review Since competition among private and public sectors has intensified for the last two to three decades, there has been an increased need for new strategies on tackling the human resource planning issues. This has seen a strategic shift in the field of human resource planning that reflects the continuing changes taking place in the labor market conditions. These changes in the labor force provide for another context of human resource strategy and planning for long-term future. â€Å"Longer-term changes in the employment relationship, from relational to transactional employment †¦ provide another important context for HR strategy and a way to view the future† (Gubman, 2004). This calls for more participation of the human resource department on the issues of the organization to guarantee success. Under this heading on planning, classifying and selecting, three topics addressed are human resource planning, classification of positions, and selection of staff. Human resource planning is one of the most important processes in any organization that seeks to develop a strategy of identifying the organizational needs concerning the workforce and develops a plan of achieving those needs (Cayer, 2004). Human resource planning is very crucial in determining the kind of staff that the organization will need as well as the means to get them. In addition, human resource planning will ensure accountability in the whole process of hiring and developing staff that is responsible and qualified for accomplishing the set goals of the organization. With planning, organizations are able to realize their needs, such as the training needs, job needs as well as development needs. While the problem is known, finding a solution is quite easy, and all organizations can do it quite easily. The public and private sector has been competing to get the best staff for a long time. For instance, in the 1990s, this competition was stiff due to low unemployment rate where qualified people were not in plenty like today. During this time, the public sector was viewed from a negative perspective and a poor public image due to lack of integrity by those in power. Therefore, in order to compete, there was need for a strategy that would ensure the selection was done right to attract only the qualified personnel. This led to the establishment of a system that would ensure to attract quality staff that would meet the goals and objectives of the organization. Faced by a need to compete with the private sector in attracting the best staff, the public sector human resource department was under pressure to utilize continuous human resource planning that would ensure hiring of only the qualified staff. In addition to the labor available in the market, and relevant knowledge in the field needed, it was necessary to have training and development of the employees in order to impart them with more knowledge that would make them even more fit for their jobs. Therefore, effective human resource planning should contribute to attracting, developing and retaining of talented employees. It should also measure, reward performance, engage and align skills with jobs (Gubman, 2004). Finally, human resource planning should continue control functions within human resource such as ensuring cost effectiveness. These are some of the main functions that human resource department seeks to achieve all the time in order to have seamless flow and relationships withi n the workplace. This are the main functions that human resource planning should address at all times, and none of them should be left out. Addressing these challenges ensures that during selection the organization will hire the best and most qualified personnel to fill the positions available. In addition, the staff an also ran Classification of positions is yet another topic revolving around human resource especially in the public sector, which is a traditional approach in human resource. Classification of positions aims at classifying jobs into different categories or agencies with the same tasks and responsibilities into certain categories. For instance, jobs with the same roles and responsibilities will be classified into a certain group of jobs in order to identify them (Cayer, 2004). With position classification, there come some problems despite the size of the public sector. One of the problems is the need to maintain consistency from one agency to another since agencies are responsible for classifying the jobs according to schedules put in place. Another problem is the lack of attracting people with the right combination of skills needed since the positions are classified so narrowly. With too narrow classification of jobs, qualified staff could be hired, but lack the right combination of skills needed for the job (Stillman, 2009). Finally, the last problem is existing classification systems become outdated when they are not reviewed regularly. This is because there are rapid changes in the labor markets as well as emerging technology and policies that require newer talent all the time (Cayer, 2004). Hence, monitoring of the classification systems should be done regularly. On the other hand, classification of positions has its advantages to the organization as long as they are well planned. When jobs are classified, this allows the management to in making of better decisions concerning the relationship between duties and the responsibilities of jobs and the administration. More so, when the jobs are classified, it is easier to have a better approach to organization of the activities in a hierarchical order that contributes to better coordination. The rationale for the classification is to have a basis for comparing the jobs. In addition, job classification allows management to manage the people and their positions (Cayer, 2004). For position classification to be effective to enable the personnel administration in managing the people, there has to be a job analysis in order to classify each job in its rightful position. A job analysis focuses on getting information concerning a job and the specific tasks involved in doing the job, skills and knowledge needed, qualifications and abilities needed in performing the particular tasks. This, the content, context and requirements of the job are analyzed, which will provide information concerning the jobs with similar characteristics that can be grouped or classified together. In addition, this can be used in ensuring to match each staff with a job that fits their abilities and skills. Information from a job analysis is also used in selecting of employees, identifying training and development needs, defining performance and establishing performance measures among other uses. Therefore, job analysis has to be conducted in position classification as well as selection o f staff. After the organization or agency used has done the above-mentioned function in planning, the final stage is identifying the right staff for the job, selection. Selection is very crucial part of human resource management since it determines who is hired and who is left out. The right people must be hired in order to achieve the goals and objectives of the organization. Therefore, human resource in the public sector should ensure total fairness and transparency during selection to avoid corruption that could lead to hiring of unqualified people. This will be most important if the public sector is to compete with the private sector, which has outpaced the public center. Several issues have occurred in the public sector concerning lack of accountability in their selection of staff (Rainey, 2009). Employers in the public sector have been sued regularly for crimes committed by their employees (Walter, 1992). This fact has been based on their carelessness during selection where they do not access the applicants thoroughly before asserting they are qualified for the jobs. Most of these claims have insisted that the employers took no time in practicing proper care in the recruitment process, and other activities such as training and development of the employees as well as lack of proper supervision. Most of those who commit the crimes in organizations usually have a history of criminal behavior or violence. It is the responsibility of personnel management to ensure proper securitization of staff selected before such things occur in order to protect everybody in the workplace. Such negligence has become rampant in the public sector. This negligence occurs when an employer employs a person without proper investigation concerning their behavior in the past. This leads to employing of people that might put the safety of others in the workplace in danger. Therefore, if the employer has failed in investigating the applicant before selecting them for employment, they are liable for anything that might happen such as the person causing harm to others (Walter, 1992). In order to eliminate such incidents, the employer should consult the referees of the applicant, as well as the previous employer about the behavior of the applicant and background information to ensure fitness and integrity. Sometimes this can be attributed to the lack of regular recruiting considering with government institutions employment is permanent and the likelihood of loosing a job is hard. Hence, there is hardly any employee leaving the job. Hence, number of times recruitment happens is minimal, a well as bureaucracy that requires following certain rules that might not be quite usable currently. In addition, considering that such institutions tend to recruit many people at the time, there could be hardly any time for going through all such procedures for all the applicants. This makes it hard to find out if a person has behaviors that could suggest anything that might not be good. However, even with reference to other people and referees provided, one could not be sure they are all telling the truth. With such lawsuits, it is up to the personnel management to ensure there is continuous planning of human resource needs of the organization in order to identify any needs for the organization. With continuous planning in human resource, there is a guarantee that such people can be identified as early as possible before they engage in any crime. This could be crucial in preventing criminal behaviors through prevention by taking the right measures such as training them and warning them. Human resource planning should be exercised in all organizations since they deal with the most important resource of the organization, the employees, who also happen to be quite sensitive as well as unpredictable. Unlike other resources of the organization, the employees are the most vsluable, since hthey make their own juddgments and decisions Conclusion An organization’s success is directly related to the wellness of its labor capital. The labor capital provides the expertise that turns materials into products, and procedures into services as well as conducting all the operations in the workplace. Without a labor force, there cannot be any organization. It is to this reason that human resource planning is so crucial in any organization. The policies and practices of human resource play a big role in shaping the attitudes behavior and motivation of the employees. In addition, planning ensures that to identify the needs of the employees and ways of meeting them. On the other hand, position classification will ensure to indicate the tasks of each staff in their jobs to ensure performance can be evaluated. Finally, selection is very crucial in ensuring the right staff for the organization is hired. Without such planning, the organization can be in no position to get the best people for achieving the goals and objectives. For the pubic sector, it should embrace the changes taking place in order to compete with the private sector in attracting the best staff (Noe, 2006).. This can only be done through continuous human resource planning. References Cayer, N. J. (2004). Public Personnel Administration (4th Ed.) Belmont, CA: Wadsworth. Gubman, Ed. (2004). HR strategy and planning: From birth to business results. HR Human Resource Planning. Retrieved from http://proquest.umi.com Noe, R. A. (2006). Human Resource Management: Gaining a Competitive Advantage with OLC Card. Boston, Mass: McGraw-Hill. Walter, Robert J. (1992). Public employers’ potential liability from negligence in employment decisions. Public Administration Review. Retrieved from: http://proquest.umi.com Rainey, H.G. (2009). Understanding and Managing Public Organizations. New York, NY: John Wiley Sons. Stillman, R.J. (2009). Public Administration: Concepts and Cases. New York, NY: Cengage Learning.

Theodosius Dobzhansky Evolution Biography

Theodosius Dobzhansky Evolution Biography Early Life and Education Born January 24, 1900 - Died December 18, 1975 Theodosius Grygorovych Dobzhansky was born on January 24, 1900 in Nemyriv, Russia to Sophia Voinarsky and math teacher Grigory Dobzhansky. The Dobzhansky family moved to Kiev, Ukraine when Theodosius was ten years old. As an only child, Theodosius spent much of his high school years collecting butterflies and beetles and studying Biology. Theodosius Dobzhansky enrolled in the University of Kiev in 1917 and finished his studies there in 1921. He stayed and taught there until 1924 when he moved to Leningrad, Russia to study fruit flies and genetic mutations. Personal Life In August of 1924, Theodosius Dobzhansky married Natasha Sivertzeva. Theodosius met the fellow geneticist while working in Kiev where she was studying evolutionary morphology. Natashas studies led Theodosius to take more interest in the Theory of Evolution and incorporate some of those findings in his own genetics studies. The couple had only one child, a daughter named Sophie. In 1937, Theodosius became a citizen of the United States after working there for several years. Biography In 1927, Theodosius Dobzhansky accepted a fellowship from the International Educational Board of the Rockefeller Center to work and study in the United States. Dobzhansky moved to New York City to begin work at Columbia University. His work with fruit flies in Russia was expanded at Columbia where he studied in the fly room established by geneticist Thomas Hunt Morgan. When Morgans lab moved to California at the California Institute of Technology in 1930, Dobzhansky followed. It was there that Theodosius did his most famous work studying fruit flies in population cages and relating the changes that were seen in the flies to the Theory of Evolution and Charles Darwins ideas of Natural Selection. In 1937, Dobzhansky wrote his most famous book Genetics and the Origin of Species. It was the first time someone had published a book correlating the field of genetics with Charles Darwins book. Dobzhansky redefined the term evolution in genetics terms to mean a change in the frequency of an allele within a gene pool. It followed that Natural Selection was driven by mutations in a species DNA over time. This book was the catalyst for the Modern Synthesis of the Theory of Evolution. While Darwin had proposed a supposed mechanism for how Natural Selection worked and evolution happened, he was unaware of genetics since Gregor Mendel had not yet done his work with pea plants at that time. Darwin knew that traits were passed down from parents to offspring generation after generation, but he did not know the actual mechanism of how that happened. When Theodosius Dobzhansky wrote his book in 1937, much more was known about the field of Genetics, including the existence of genes and how they mutated. In 1970, Theodosius Dobzhansky published his final book Genetics and the Evolutionary Process that spanned 33 years of his work on the Modern Synthesis of the Theory of Evolution. His most enduring contribution to the Theory of Evolution was perhaps the idea that changes in species over time was not gradual and many different variations could be seen in populations at any given time. He had witnessed this countless times when studying fruit flies throughout this career. Theodosius Dobzhansky was diagnosed in 1968 with leukemia and his wife Natasha died shortly after in 1969. As his illness progressed, Theodosius retired from active teaching in 1971, but took an Emeritus Professor position at the University of California, Davis. His often quoted essay Nothing in Biology Makes Sense Except in the Light of Evolution was written after his retirement. Theodosius Dobzhansky died on December 18, 1975.

International marketing plan strategy to pentrate new market Research Paper

International marketing plan strategy to pentrate new market - Research Paper Example The present study would cover the aspect of international marketing strategies of Emirates airline in the Indian market. The choice of market assumes significance considering the fact that it is among the fastest growing economies of the globe. The analysis would be done in two parts. The first part would constitute an analysis of the external market environment along with the information about the product and the services being offered by the company. The second section would deal with the market audit and an analysis of the marketing strategies to be employed by the firm in the Indian market. Finally, a set of plausible conclusions and recommendations would be framed on the basis of the analysis conducted in the two sections which would help the firm to establish itself in the lucrative Indian market. Table of Contents Executive Summary 2 Table of Contents 3 Part A 5 Introduction 5 About the Company 6 Product or Service Analysis 8 Environmental Analysis 8 PESTEL Analysis 8 Summary of Part A 11 Market Audit 11 Analysis of Micro Environment 12 Market Analysis 12 External Analysis 15 Customer Analysis 15 Competitors 15 SWOT Analysis 15 Strengths 15 Weakness 16 Opportunities 16 Threats 16 Preliminary Marketing Strategy 16 Product 16 Price 17 Place 17 Promotions 17 People 18 Process 18 Physical Evidence 18 Conclusion 19 Recommendations 20 References 22 Annexure 25 Part A Introduction The dynamics of international trade and business is changing with time. Globalization is the primary reason behind such changes and this has also brought multiple improvements in the field of international trade and business. The business organizations have become more conscious as competitiveness in the global market has been increasing significantly. Besides, the regulatory bodies of different economies are supporting the free trade policies that also led to intensified degree of competition level. In this respect, Hope and Maeleng have identified the free trade policies as â€Å"c ompetition-enhancing device† as these policies enables companies to enter into new markets with greater opportunities (Hope and Maeleng, 1998, p.52). However, when companies decide to expand their business internationally, they have to take many factors into account for success in the foreign market. There are significant differences between the natures and features of domestic market and international market due to cultural diversity, different macro-environmental factors etc. This paper will attempt to deal with international market planning strategy for Emirates Airlines. The primary aim of this paper is to offer a set of actionable and plausible strategies to Emirates Airlines for Indian airline industry. In order to meet this aim, this paper will present an extensive discussions, analyses and findings based on which a set of relevant and effective recommendations will be formulated. This paper will be presented in two parts. The first part will present a brief analysis of company, its product or service and macro environmental analysis of Indian economy with respect of airline industry. Second part will include strategy formulation for marker entry based on the outcomes of analysis. About the Company Emirates Airlines is the largest air travel service company of the Middle East. Sheikh Mohammed bin Rashid Al Maktoum and Mr. Flanagan took the initiatives for starting an airline travel services and they founded a company called Emirates

Labor productivity Essay Example | Topics and Well Written Essays - 250 words

Labor productivity - Essay Example Having a team spirit among the laborers also cannot be overlooked. The desire to play and win as a team and not as an individual is an important aspect of labor productivity. When workers have the urge to play and conquer as a team, they feel more obligated to fulfill their end of the task so as not to let the other team players down. Teamwork will lead to the realization of the maximum potential in each of the laborers (West, 2012). With regard to teamwork, individuals can work at improving their inter-personal skills, which will enable them to associate in a healthy manner with their fellow employees. Having a well structured and properly functioning organizational structure also considerably contributes to the maximization of labor productivity (Steffan, 2008). A well organized structure in an organization will ensure that there are policies that have been set in place to look into the concerns and matters raised by laborers. In settings where such structures do not exist, it might be of an individual’s concern to propose to the management to come up with a structure that seeks to address their needs. Family matters are also a factor to consider, acknowledging that it influences labor productivity to a noticeable extent. Workers in any given organization who experience a supportive family life are capable of producing more at work due to presence of motivation. On the other hand, individuals who experience a stressful family life will not be able to fully exploit their potential at work, thus reducing the overall labor productivity. Hence, at the individual level, one can work at building healthy family life in order to be able to be fully productive. Lastly, there is the factor of capital formation and it has a positive influence on labor productivity. For example, the transfer of individual’s savings into a business venture in the form of shares will lead to earning of the

Informative Speech Essay Example for Free

Informative Speech Essay Shay McNeal’s Secret Plot To Save The Tsar states that, On July 17, 1918, the Tsar, his wife, and their four daughters and ailing heir were led down to a basement in Ekaterinburg, Russia, and murdered in cold blood by a Bolshevik firing squad. The DNA analysis and identification of the bones were the conclusive proof the world was waiting for, and the case was considered closed. But is that the real story of the Romanovs? Good afternoon. I’m Abby Cuenca and I’ll share to you today the controversy in regards to the possible escape of Grand Duchess Anastasia Romanov to the Philippines from the 1918 execution. I will also discuss the evidences presented such as her similar picture with Czarina Alexandra Romanov, coincidental name, grandeur childhood and how she landed in the Pearl of the Orient Seas. Last May 2012, the Philippine Daily Inquirer published an article wherein a lady called Catherine is expressing the possibility that her grandmother could be The Anastasia of Russia. She wrote this article in search of her grandmama’s, her nickname for her grandmother, lineage because she was intrigued ever since she was a child about her past. One thing is definite; Catherine’s grandmama is Russian but the rest of her story about whom she really is still a mystery to be unfold. At the end of my speech, I will be handing out some pictures and the copy of the article around for you to look at. Catherine’s journey of self-discovery started when she traveled to St. Petersburg on May 2009 to trace her Russian roots and to hopefully reunite with her grandmother’s relatives when her mom mentioned the similarities between Czarina Alexandra Romanov and her grandmamma through the photographs Catherine emailed to her. For this reason, Catherine was able to piece together the information of what could be a story begging to be told. To begin with, Catherine’s grandmama’s name is Tasia, a diminutive for Anastasia, which happens to be similar to one of the Czar’s daughter, Grand Duchess Anastasia Romanov of Russia. Second, her last name was Kazzuhina, or so how they say and spell it because no one in the family can pronounce it right. But suspiciously, Kazzuhina is similar Knyazhna, which comes from Grand Duchess’ Russian name, Velikaya Knyazhna Anastasiya Nikolayevna Romanova that means Duchess. So if Catherine is saying the truth, then how did the Duchess end up in the Philippines? Grandmama Tasia said she was 18 when she arrived in the Philippines after escaping the Bolshevik Revolution when it escalated in 1918. She disembarked in a Philippine port and brought to a monastery or orphanage somewhere in Manila, where nuns looked after her for some time until she met Catherine’s grandfather, Lope Pelayo. Furthermore, grandmama shared in her stories that â€Å"she was the youngest of four daughters, and the fifth and youngest child of the family was the only boy, Alexei.† She also mentioned on how they lived in a house surrounded by massive walls covered with jewels and enjoy the freshest butter, breads and cheeses because they were made right in their own house and how she rode around in a golden carriage drawn by eight white horses whenever she and her family traveled and that whenever Catherine and her siblings protested on how it all seemed a bit extravagant, she merely smiled and said that it was how they did things back then. But what’s really intriguing is that, Tasia refuses to go out even to the supermarket or church and keeps on rejecting Catherine’s incessant pleas of writing to the Russian embassy about locating their Russian relatives. She always replies in a stern tone of warning: â€Å"If they discover I am here, we will all be killed.† What does this imply? The Romanov case will never be closed despite what some experts say. There will always be theories and stories that circulate and compel people about the truth behind what happened on the dawn of July 17, 1918. Catherine’s grandmama’s story showing compelling evidences such as her name, similar faces, grandeur childhood and arrival to the Philippines is only a part of it. Remember, there will always be two sides of the story. The question is, which side do you believe on?

Physics of the Ear Essay -- Term Papers Research

Physics of the Ear The ear is an extraordinary human organ that many people take for granted until it doesn’t function. It is the only device that allows the human to hear sounds in their environment. The ear is made up of many parts that distinguish various sounds through different means. The ear anatomy and physiology along with how sound waves are transmitted into meaningful sounds will help one understand how hearing loss occurs. The ear is made up of three areas: the outer, middle, and inner ear. The outer ear is very important for collecting sound waves. It is made up of the pinna and the ear canal. The pinna, the actual physical outward appearance of the ear, receives sound waves and begins to funnel them into the ear canal. The ear canal is also known as the auditory meatus which is basically a convoluted tube. The next part of the ear, the tympanic membrane, is the beginning of the middle ear. The ear drum is crucial in the ability to hear. The tympanic membrane leads to a chain of small bones known as the malleus (hammer), incus (anvil), and the stapes (stirrup). The stapes is ended with the footplate, a bone that looks like a stirrup. This area is known as the middle ear or the tympanic cavity. Located at the bottom of this area is the Eustachian tube which leads down to the throat. Its main purpose is to maintain the equalization of pressure between the tympanic cavity and the atmosphere as the air in the cavity is absorbed by the cells of its surface. The next area is the inner ear. This area contains many important structures to the hearing process. It begins with the oval window which is struck by the footplate of the Stapes. The cochlea is the area where most sound is transmitted from waves into impulses. W... ... environment. In order to do that we must know the anatomy of our ear and how it functions. An important function is how the sound wave is transmitted into meaningful information through means of frequency, amplitude, and location. By understanding how the ear functions people are able to understand and prevent hearing loss. WORKS CITED David, Edward E. Jr., John K. Pierce, and William A. Van Bergeijk. Waves, and the Ear. NY: Anchor Books. 1960. p- 34-50 Kirkpatrick, Larry D. and Gerald F. Wheeler. Physics: A World View, 4th ed. Orlando, FL. Harcourt College Publishers: 2001. p- 365-71 Littler, T.S. The Physics of the Ear, v3. NY: Macmillan Company. 1965. P- 1-9 Pickles, James O. An Intro to the Physiology of Hearing. NY: Academic Press. 1982. p- 264- 79 Sataloff, Joseph. Hearing Loss. Philadelphia: J.B. Lippincott Company. 1980 P- 67; 75; 175-77;

P1 M1 D1

| Type of |Example |Description |Purpose | |information | | | | |Verbal |Telephone, Face to face |Telephones are used to conduct live conversations with another |Telephones are used in Lambeth Academy for teachers to | | |meetings |individual. |contact each other and to call parents when necessary. | | |Face to face meetings are where two individuals have a |Face to face can be used to give students feedback for | | | |conversation where they can both see each other face to face. |their work. | |Written |Letters, Reports |A Letter is a written form of communication which is read by an |Lambeth Academy use letters in order to inform parents | | | |individual which is presented on paper. |of any information that is vital for them to see. | | |A report is a written form of communication that is which is |Reports are used by Lambeth Academy to inform parents | | | |made with the intention of based on recent events. |about their child’s current progress in school. | |On-screen |TV Commercials, Plasma screens |A TV Commercial is a way of portraying a message to potential |Lambeth Academy don’t use TV commercials as they aren’t| | |for digital display |customers in order to gain awareness. a large organisation that needs to attain awareness | | | |In a firm, plasma screens can be very useful as they can portray|from the public. This form of communication isn’t | | | |messages for employees as they walk passed. This enables to keep|necessary as Lambeth Academy doesn’t need to compete | | | |up to date on current notices. |with a rival. | | | |Plasma screens are useful to Lambeth academy as they | | | | |use them in order to deliver important messages and | | | | |achievements for students. This can motive them to work| | | | |harder. |Multimedia |Web Conferencing, Internet |Web conferencing is used to conduct live meetings through the |Web conferencing isn’t a means of communicating | | | |internet. This is a very useful way of communicating with |information in Lambeth Academy as we don’t have the | | | |someone if they’re not in the same region as you. Web |technology in order to do so. | | |conferencing involves using sound vision through a webcam and |The internet can be very useful in a class room. For | | | |microphones. |example in Lambeth Academy, teachers may use the | | | |The Internet is a worldwide system of computer networks that can|internet to present information to students in the form| | | |be used to attain information. |of text from a website or a video off YouTube. | | | | | |Web-based |Email, Instant messaging |Emails are electronic mail. They’re sent through the internet to|Lambeth Academy use emails to contact other colleagues. | | | |reach other respondents. Emails can be sent to a large amount of|This is done in order to keep teachers up to date on | | | |people at one time.This makes it easier on the sender if the |current issues that are formulating around the school. | | | |individual needs to send the same information to a number of |Lambeth Academy doesn’t have any need to use instant | | | |people. |messaging as it may distract employees and students | | | |Instant messaging is a web based form of communication that is |from doing their work. | | |used to share information instantly through the web. People are | | | | |able to communicate via the through the internet if two | | | | |recipients have the same software as each other such as MSN or | | | | |Facebook. | P1 M1 Verbal Communication: In terms of giving students feedback from within a classroom, face to face communication is the most efficient way of doing so. There are a number of reasons for this. If a student and teacher were to have a face to face discussion, the student would be able to grasp more information compared to if the teacher was to write down all of the information instead. Face to face enables the student to ask questions if he or she is confused about anything work related.Whereas if the information was written down it may lead to confusion of the student which will then lead to incorrect answers. From the reasons that I’ve stated, face to face communication is a more reliable and relevant way of communicating Other than in the classroom, face to face communication is used throughout various scenarios. In parent evenings verbal communication enables the teacher and students to have an in depth discussion about the students’ progress so far in school. Any queries or concerns can be brought up by using verbal ommunication. Whereas if the conversion was delivered through a telephone, the parent wouldn’t be able to understand and see the teachers hand gestures or facial expressions. These factors contribute to the overall outcome of the conversation. Written Communication: When sending confidential data to students, a letter is the most effective way. Due to the contents of certain documents, only specific people are necessary to view them. If the documents are sent by mail it can reach specific people without anyone else seeing them.Whilst on the other hand if the school were to fax the information to the student’s home, it enables anyone that picks up the paper from the fax machine to be able to see it. Another addition to written communication is the fact that hand held documents enables the user to constantly look over it as much time as needed as it’s recorded and can be referenced at any time. This is one of the key features of written communication. If the information was verbally communicated to the individual, it could lead to some information to being misheard or forgotten and could have been vital to the discussion.On screen communication: On screen communication has many advantages. Through using plasma screens throughout Lambeth Academy, it enables large audiences to view the information at once. Plasma screens are placed on the ground, 1st and 2nd floor of the school. Due to the variety of students and teachers that continuously walk passed them, it reaches a large number of people. When we compare plasma screens to emails, in this situation plasma screens may be a more liable source of communication. The reason for this is because the information displayed on the plasma screens are more general and implies to most of the people in the school.If the information was sent through email, people may discard it as junk causing them to ignore it overall. Multimedia communication: This type of communication is used to convey information through using sound and video. In a classroom multimedia communication is a good way of engaging the class. By using YouTube in an educational manner, it’s possible to gain the attention of all students. Whilst written communication is a good way of conveying information, students may get bored causing them to get side tracked which will lead to a loss in attention. This will cause the aims and objecti ves to be lost.Web Based communication: This type of communication is used in order to communicate messages over the web. This can be done in the form of emails. Lambeth Academy use emails in order to communicate with other teachers and colleagues around the school. Through using emails an individual can send a mass amount of information to a wide range of people in an instant. D1 In this assignment I’ll be talking about Coke and the strategic decisions that they’ve made in order to retain and attract new customers. In 1982 Coke decided to break into a new market by introducing a lighter version of the original Coke.The name of this product was Diet Coke and would be aimed at people that were health conscious, but at the same time, still enjoyed the taste of Coca Cola. This was done to explore and fill a gap in the market which increased both market share and revenue. During the years that Diet Coke was in production, the company realised that Diet Coke was only attrac ting female customers. This was a huge error in Diet Coke, so the company made the decision of creating a new product that attained the needs of male health conscious customers.Coke Zero was produced in order to fill this gap. Therefore with all the above information in mind, this issue encouraged Coke to come up with some strategic planning, hence them entering a new market with a product that is aimed specifically at men that were interested in sport or who lead healthy lifestyles. Coke managed to attain data by acquiring comprehensive market research. Before Coke Zero was put on the production line, data needed to be gathered. During their market research, Coke decided to ask males whether they buy Diet Coke, the answer to this question was no.There are various reasons why this could have occurred. First of all, the name. The name ‘Diet Coke’ doesn’t appeal to men as it gives off a feminine impression. Also the way that the product is packaged and advertised. Diet Coke uses various techniques to target women. One way in which they do this is through using young male models (usually half naked) cleaning windows or doing some kind of masculine activity, such as maintenance. This attracts the attention of female customers and draws them in to buy the product.In order to make this product a success, Coke had to maintain data on whether or not they was any demand for Coke Zero on the market as there was already a similar product which was produced by their main competitor, Pepsi (Max). Thorough research was done on Pepsi Max in terms of their sales and their male attraction. This was done due to the two products aiming a similar product towards the same audience. After all the research had been done towards the needs of Coke Zero, a meeting would be needed between the people at the top of the hierarchy of Coke.Looking at all the data that had been gathered by Coke’s research team, it was decided that there was enough room in the market for Coke’s new product to be released. After the idea of Coke Zero had been established, it then had to be run through the finance department in order to assess whether or not it would be efficient to release this product during this economic climate, at this time period. After the decision to release Coke Zero had been established, Coke had to think of an effective marketing technique which would draw in sales for the product.This was done through specialising their Coke Zero advertisements to appeal to men. This can be seen through their commercials, where they keep their male audience’s attention by adding explosions and adrenaline pumped sport activities. All the information that Coke gathered has been productively used in order to make Coke Zero the best it can be. This was done through using thorough research based on areas which aided the production of Coke Zero in terms of potential sales and demand. [pic]